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Mar 01, 2021

Amanda Arrowsmith

As Director of Corporate Services, Amanda is responsible for human resources, administration, facilities, HSE, IT and Legal to ADEY Group.

Amanda joined ADEY in 2020 as HR Director before moving to Director of Corporate Services in 2021. She brings a breadth of experience within HR and project management, having spent 17 years in consultancy, specialising in change, creative organisational development and transformation. She has worked within a wide range of industries with a focus on...

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Nov 02, 2020

Sonal Patel

Sonal is responsible for the Commercial Water Testing Division of ADEY, the division trades under the name Alpha Scientific, part of the ADEY Group.

Sonal has a BSc (Hons) in ‘Microbiology and Genetics’ and over 20 years’ experience in the Water Treatment sector. Her vast knowledge and experience in Microbiology water treatment has seen her build her own business in Slough to circa £3m in a short number of years. She also has extensive knowledge of Chemistry and Renal dialysis Water Tr...

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Oct 06, 2020

Dan Iversen

As European Managing Director, Dan is responsible for growing ADEY’s business outside of the UK, developing the ADEY brand and presence across Europe, North America and APAC, and educating the market to the next level in water treatment.

Dan has held several senior commercial roles for over 25 years, 20 of which have been international living in six different countries. Most recently he held the role of VP for Xylem Europe.

The proudest moment in Dan’s career to date was es...

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May 28, 2020

Matthew Webber

Matthew is CEO of ADEY Group and assumes full responsibility for all businesses across the group. Within this role, Matthew manages the Executive Management Team and the relationship with parent company Polypipe. Matthew still retains a strong customer focus and works closely with all Senior Sales Directors across the globe.

Having joined ADEY in July 2017 as UK & Ireland Sales Director and making an instant impact, Matthew was promoted to the newly formed role of Global Sales Dir...

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